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UI and
App Design
.

Design-Thinking process to uncover unmet user needs and project solutions.

ROLE

UI Design

Visuals

Creative Direction

CLIENT

BQE Software (SaaS)

SOFTWARE

Sketch, Zeplin, InVision, Illustrator, Photoshop, InDesign

BQE-Blog-Devices.png

Strategic execution of on-Brand marketing message and User Experience Design

Our team used key user data and resources to tell the BQE brand story while delivering high-impact visuals, experience design and the on-Brand message. 

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1/6

In-App / UI Designs

ReDesign key areas of In-App UI for the sign-in area.

Workflow: sketches, ideation meetings, UI Wireframes, and High-Fidelity
UI deliverables.

Sketch to Zeplin

My Iterative stages for 'IN-APP' UI Design

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CoreUI-Zeplin.png
Design A - Test.png

Samples of the Finalized UI App for the Digital Product

2/6

Desktop-Mobile UI

User Interface Designs for BQE Corporate Blog Site

Process: research, strategy, ideations, wireframing, mock-ups, and prototypes through final deliveries.

BQE-Blog-Devices-V2.jpg

BEFORE & AFTER PROTOTYPES

Blog UI-A.jpg
screencapture-blog-bqe-2020-04-24-16_12_

BEFORE & AFTER PROTOTYPES

Blog UI-D.jpg

Additional UI Design for Blog Pages 

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3/6

Social Media Content & Marketing Visuals

on-Brand Graphics for Email Marketing

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Email-Joe Woodard- Draft1.jpg
Email-blast-1.jpg
Arch-NewsBlast-Email-Hero-4.jpg

on-Brand Graphics for Email Marketing Campaign
including all Sales/Touch Point Dates (A/B Testing) 

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BQE-FlashSale-Email.jpg

4/6

UI Social Content and Marketing Graphics

on-Brand Graphics for Social Marketing Campaign (A/B Testing) 

Core-Linkedin-Ad-04-2020-Draft A.jpg
Core-Linkedin-Ad-04-2020-Draft B.jpg
Core-Linkedin-Ad-04-2020-Draft C.jpg
Linkedin.jpg
Web Banner2.jpg
FB.jpg
BQE-Linkedin-Marketing.jpg

Concept Art for Linkedin Social Media Marketing

5/6

UI Design for Corporate Webpage

Sketch to Zeplin > Redline Markups and Final Digital Product

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BQE-Website-ContactPage.jpg
Web-Contact-Redline.jpg

6/6

CG Visuals created for Blog Site, Main Website Landing Pages and Marketing Collaterals

on-brand visuals created in Photoshop: included 3D book, custom shadows and highlights and 2D composites for the final look.

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eBook-3D-orange -1.jpg
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High-Quality Digital
Visual Assets

 

Layering details in Photoshop:

Entire book was created from 3D reference and crafted with my finishing touches, realistic visuals and layering visual effects.