REDESIGN LOGO & FIX MARKETING GRAPHICS

“we need an updated brand and can you make our assets more consistent?”

PROBLEM

Our current Logo is in desperate need of a redesign and a modern refresh.

  • Their original logo files were inaccurately named, poorly designed, and saved in incorrect formats

  • No brand story was created for the company’s new marketing projects

  • Very little was documented in a brand style guide

SOLUTION

I reimagined the identity with cleaner lines, contemporary typography, and a simplified color palette to improve legibility and brand cohesion. The result feels current, versatile across applications, and ready to grow with the business.

  • Updated and refreshed project identity and brand story

  • Updated brand style guides

  • Usage on products and in advertising

Brand Use Cases

  • E-commerce Amazon Business Marketplace representation

  • Corporate garments

  • Trade show graphics

  • Marketing campaign graphics

  • Social content marketing

  • Retailer advertisements