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Digital Social Graphics & PDF Booklet
Digital campaigns and graphics focused on business marketing goals and objectives.
Social graphics
Multi-page booklet
Illustrative graphics
Digital asset delivery
Layout & design
Iconography
Company/When
Limeade
Jan 2021-May 2021
Role
What
Digital booklets. Social content
Category
Visual Designer: worked with Art Director as my lead.
B2B. Technology
Why
Marketing campaign projects
Software
Photoshop, Illustrator, InDesign
Overview
Limeade, a technology company designs programs to create happier and healthier workforces. Limeade creates well-being programs tailored to company culture and grounded in science.
These digital campaigns were created to help users with their well-being at work and at home.
Campaign 1
Digital PDF Booklet
My role and contributions were focused on concepts, layout and design, vector art illustrations and iconography for all graphics, as well as, hand-offs for final delivery.
Supporting Social (digital) assets for campaign.
Campaign 2
Social Media Marketing: Omni-Channel Touch Points
Working with the Art Director as my lead, I helped create the final designs for all marketing campaign touch points.
Adobe Illustrator was used for design and final deliveries.
A/B touch-point testing.
Below: Approx. 40 jpg/png delivery assets: Paid Social, Linkedin, Twitter, etc.
Campaign 3
Social Marketing
Looping GIF graphic content
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