LOGO CLEANUP & VECTORIZATION
“can you help us fix our logo files?”
PROBLEM
The original logo files were no longer available, and the existing artwork wasn't suitable for larger print applications. I cleaned up the existing artwork and rebuilt it as clean, scalable vector artwork that could be used for print, digital applications, signage and more.
Artwork was not scalable
Artwork was not production-ready
Color spaces & document types not properly formatted
Needed artwork for use across full marketing channels
Client decided they also wanted a brand spec guide for future design cases: brand kit for designer
SOLUTION
From a blurry logo to clean, usable vector artwork
Rebuilt/recreated client’s artwork as a vector graphic
Usable file set and fully scalable
Delivered: PNG, JPG, SVG, PDF, color logo,
black-and-white logo, transparent PNG logosBrand kit, proper naming conventions: RGB, CMYK, HEX codes
Social media content production template created for easy updates: Social sizes for FB, IG, In, Pin
BRAND KIT & GUIDE